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The Bra Professor (Powered by Intimation)

The Bra Professor approached our team following their creation of a company website, through Wix, with a request for administrative and maintenance assistance.


Their business has mastered the science of the perfect bra, continuing on a mission to draw together credible information and advice for women on breasts and bras.


Vital to presenting the brand, their website required some work to improve the layout of both the desktop and mobile sites, allowing visitors to access the site across all devices.



Jack worked closely with TBP, fixing broken links, ensuring their social platforms were visible and offering video content solutions which would give an improved user experience.


Offering advice on further development of the site, Jack presented Joanna and Michael with upgrade choices, allowing for additional flexibility as the business grows and a video tutorial, allowing them to post news and media articles to the site, ongoing.


This was crucial to share recent press and TV exposure surrounding news of TBP personally fitting the Lionesses with top-end, high-tech sports bras, suited to their individual needs, for their World Cup matches.


Their advice and knowledge is ground-breaking and based on decades of scientific research and Joanna, as a Professor of Biomechanics, has devoted her entire career to understanding and learning about breasts and bras. She is now passionate about sharing this knowledge with everyone through the TBP website.


Visit the site: www.thebraprofessor.com

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